Email tracking, of which real-time click and open tracking is the core, is a hugely useful tool for high-profile written communications. It can even show you in real time whether recipients have opened and read the messages and clicked on any of its links. I know my boss. His habits have never changed. He spends …
Why Hotmail’s SMTP Servers Aren’t for You We know that Gmail’s SMTP server isn’t a great choice for email marketers. Its limit of 500 readers, its willingness to close accounts for a day that breach that limit, and its display of a free email system used by businesses all make it unreliable, clunky and unprofessional. …
The Limits of Gmail’s SMTP Servers Sending your email newsletters through Gmail should be easy. Google’s free email service can function as your SMTP client: add the SMTP details to Sendblaster by using smtp.gmail.com as the “outgoing (SMTP) server,” check “use authentication,” and choose 587 and 465 as the ports for TLS/STARTLS and SSL respectively. …